Slow Food Villages Carinthia


Slow Food Villages Carinthia
Slow Food Carinthia was founded in 2018 to preserve the diversity of local foods and regional cooking and eating traditions. With the innovative "Slow Food Villages", Carinthia has launched a forward-looking project that gives rural life prospects and positions the village as a place of good living. The cultural and culinary heritage is recognized as an opportunity. Together, an association of villagers is working towards a responsible food and eating culture in their immediate surroundings. They make regional enjoyment visible and tangible.
The Slow Food Villages provide new impulses for the revitalization of rural areas and thus counteract migration. Carlo Petrini, the founder of Slow Food, says: "The protection of villages in rural areas is an important part of defending and preserving the gastronomic heritage. Villages should once again become the nucleus of a good social life.”
The concept of the Slow Food Villages was developed by Slow Food Carinthia in collaboration with the international Slow Food movement and is intended to become a model for other countries.
In a Slow Food Village, local farmers and food artisans produce their products well, clean and fair. Innkeepers, cooks and lodging establishments take responsibility for regional food and offer seasonal products. Knowledge about healthy food, recipes, and old handicraft techniques is passed on at information and educational events. Local food is sold at local market places. Besides, Slow Food experiences bring enjoyment to locals and guests alike. With the Slow Food Villages, Carinthia is trying to implement the trend towards sustainability at an early stage and create offers.

·       Type of Innovation
Product Innovation
·       The dimension of Intensity - How new?
Radical new as the concept was developed newly and Carinthia has the first villages as a pilot project.
·       Subjective Dimension - For whom is it new?
As Carinthia as a pioneer has the first slow food villages, it is new for the market and the customer.
·       The dimension of Content - What is new?
The concept was developed completely new. With the revival of traditional village structures, which promote cooperation in the fields of agriculture, food craft, gastronomy, catering in kindergartens and schools as well as education, a deep understanding of the value of regional, well and cleanly produced food is created and the social structures in rural areas strengthened.
·       Possible learnings about the innovation process (what does it need to develop an innovation like this?
The innovation was a reaction to customer needs. There is a megatrend towards sustainable tourism and these villages jumped on this movement and produce local products and give information to visitors about how and what they produce and live / work.
Furthermore, it was a reaction to the migration from rural areas.
Sources:
Slow Food Kärnten. (n.d.). Slow Food Villages – Orte guten Lebens. Retrieved January 13th, 2020, from https://www.slowfood-kaernten.at/slow-food-projekte/slow-food-villages/


Comments

Post a Comment

Popular posts from this blog

Image
EVWAY   Lombardia, Italy  https://evway.net/en/ Evway is a platform or App that supports EV-Drivers with the intent to map all the charging stations in Italy and in Europe, with information related to where people can charge electronic vehicles according to their needs thanks to filters.  EV-Driver can activate and pay the charge on over 100.000 plugs in the whole Europe with just the evway App or KeyFob.   The App provides two different maps: one dedicated to cars and one for e-bikes and e-scooters.  It also maps the points of interest near the stations: for examples, facilities that have a charging station are indicated with special markers for their product catogory, so that can be easily identified on the map. Evway turns your charging stop into a positive experience that brings to the discovery of the territory: the evway map  in fact shows you the points of interest near the charging station you are u...
Read more
Image
Apps that transform the Travel Industry 1) Splittr The Story: When you frequently travel as a group, sometimes you want to split costs among each other or keep track of who’s up to pay next. Splittr lets you break up costs between people and add expenses while on your trip, so you know who’s turn it is to pay. It supports multiple currencies or mix currencies, which is great if you’re taking a client in another country out to dinner. It works offline and there is not registration needed. Also, it lets you print PDF reports, which are particularly useful for submitting expenses to your company.  Dimension of Innovation: What is new? For whom is it new? How new is it? It is new for the company.  Travellers, family members, friends and colleagues can use it - so there is a wide range of applications. It is an incremental innovation, as similar payment options exist. What type of innovation? Process Innovation and Innovation in Transactions, as it chan...
Read more