Hotel innovation lets asthma sufferers breath sigh of relief

Hotel innovation lets asthma sufferers breathe sigh of relief


Ein Bild, das drinnen, Wand, Vorhang, Person enthält. Automatisch generierte Beschreibung












What is new? For whom is it new? How new is it? 

Approximately 44% of British adults suffering from allergies. Therefore the company “Glassgow” has invented the “Room to breathe” which is basically a combination of new and innovative technologies to offer a cleaner, less toxic alternative to regular hotel rooms. The created a six-step process of cleaning hotel rooms; including air purification, antimicrobial protective coatings to all surfaces and hypoallergenic bedding.
Their allergy friendly solution uses only non-toxic cleaning products and environmentally friendly processes, removing up to 99.99% of allergens, mold, germs, influenza, volatile organic compounds (VOCs) and odors.

What type of innovation 
Disruptive Innovation 

What can you find about the background of the innovation? Who was the innovator? Story of invention? How has it been generated? 

The idea came from Gordon Bruce, director of Insite Specialist Services, who knew that to make a room hypoallergenic it is not enough to just have a microfiber mattress cover and a good old fashioned hoover in your hotel room.
He thought there had to be a better way to make a hotel room clean and that´s how Room to Breathe established. 

Source: https://scottishbusinessnews.net/2020/01/15/hotel-innovation-lets-asthma-sufferers-breathe-sigh-of-relief/

Stefanie Gumpinger & Lea Müllauer

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